Use a Fax marketing service - don't try to do it yourself.

If your company has tried its own manual fax broadcasting, you must have realised that it is a difficult and very time consuming job for those who are engaged in it. You will no doubt find it difficult to manage with the workload, so we give you the option to outsource it. This way while saving on overheads and manpower, you could get your message across to a bigger audience with a far lower cost per fax sent.

When you look for a fax marketing service to outsource your jobs to, the most important thing you need to look at is the technology they use.

A good service provider has state of the art systems that could do the fax broadcasting quickly, be able to personalise each page, and most importantly of all, has a constantly updated database with the latest most up to date fax numbers available.

FaxBroadcasting.eu have all of this and more. We run the very latest technology to ensure your fax broadcast is quick efficient and a success rate of over 96% thanks to our constantly updated databases with the latest business fax numbers.

Unlike other fax broadcasting companies, whose databases are often not updated for years, we have the latest technology combined with the latest numbers, enabling us to give you the best service for fax broadcasting.

Give it a try today, and save yourself a lot of time, effort and money in one go.

Low budget, effective marketing for Small Business

Fax broadcasting can be an amazingly effective marketing tool, especially for small businesses on a low budget that need to make a big impact quickly.

While other businesses are concentrating their efforts on email marketing, you can also deliver a hardcopy right into the hands of your target customer.

Unlike email, someone is sure to look at it and not just instantly toss it away. By designing your fax broadcast effectively, you can easily expand your reach and grow your business.

Learn more about our excellent value fax broadcasting today!

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Top 7 Fax Broadcasting Tips

Very rarely does a fax broadcasting campaign not produce a return on your investment. If you follow these tips, your campaign will have even more impact and should produce a healthy profit.

1. Choose the correct targets

Whether you serve all businesses in an area or you serve a more specific market, a fax broadcasting campaign targets those consumers or businesses that are most likely to be interested in your product or service. In fact, up to 40% of fax broadcasting success relies on choosing the correct type of businesses. Delivering your fax marketing message to your target audience generates high quality leads and increases your success

2. Include a special offer and call to action

To elicit responses, your campaign has to generate excitement. One of the top ten direct marketing mistakes is burying or not including a call to action. Programs such as discounts, free consultations and buy-one-get-one-free offers, coupled with deadlines, give the prospect an incentive to respond to your campaign quickly.

3. Give multiple ways to respond

Some people prefer email communication, others prefer phone calls, some want to visit your website. Giving your customers multiple ways to contact you not only generates more responses, it also shows a concern for your clients and their preferred method of communication.

4. Test, test, test

The best way to increase response is by testing three elements of your fax campaign, one at a time. The elements are the headline, the offer and the pricing. By knowing and using what has already proven to be successful, future campaigns will be more efficient and will generate far higher responses.

5. Manage your expectations

It is important to be realistic when developing expectations for your fax marketing campaign's response rate. Fax marketing with our database usually reaches a 90-95% delivery success rate. The average response rate for direct mail prospecting campaigns is 0.5% - 1%. The disparity between delivery and response rate further illustrates the need to target prospects specifically. Fax broadcasting is a proven method of reaching them.

6. Call to follow-up

If using your own database, following up a fax campaign with a phone call makes the campaign more personal and reinforces your brand. Calling prospects or customers is a great way to quickly establish a relationship after your campaign has raised awareness of your brand.

7. Track results and calculate return on investment

Monitoring the number of people who respond to your mailing and what characteristics they have in common is critical. This will reduce workload and increase profits for future campaigns, as you will have defined targets and will know what resonates with those prospects.

If you follow these tips, the success of your fax broadcast marketing campaign will have endless potential.

Fax Broadcasting Gives you space to work with.

UK faxes are usually printed on A4 standard office paper which gives you a larger page real estate to work with than you get with email messages. A fax marketing page is roughly the size of a full-page magazine ad, but you can deliver it to a targeted audience for a fraction of the cost, and best of all, you get on the front page!

Consistency and reinforcement is Rewarded

Like any sales process, sometimes turning broadcast faxes into orders requires asking more than once. Your offer may be compelling, but your customer might not need it on the morning your broadcast faxes arrive.

They often do the second or third time you ask.

Marketing is the process of building a business relationship with potential customers. Have you ever established a lifelong friendship with someone you had contact with only once? Probably not.

Generally friendships (and all relationships for that matter) grow as a result of frequent contact over time. Even when the potential to form a great friendship is there at the first encounter, it is unlikely it will grow without nurturing.

Successful marketing is regular marketing. Credibility and familiarity comes with frequency. Consider repeating or reinforcing your fax advertising, weekly or monthly to encourage a higher response rate.

Our Fax Marketing Services Save You Time

Because fax marketing services have been around for almost 20 years now, we've had time to develop some pretty sophisticated capabilities which allow you to tailor and control you fax broadcasts with a multitude of options, without having to invest a lot of your own manpower.

Our fax broadcasting service can take care of managing your database for you, designing your faxes, and handling the details of the fax distribution. This saves you a ton of time because database management alone is extremely time intensive. New fax numbers have to be added constantly, obsolete numbers removed, and you have to be careful that lists are maintained of customers who have opted out and don’t want to receive your faxes.

Use of our extensive fax database is FREE when ordering a faxshot.

Our Fax broadcasting service is so sophisticated, they allow you to keep track of each faxshot so you can know which department or product line it related to, which part of your mailing list database it was sent to, and other parameters.

Tracking like this can be essential, especially if you’re a typical high-volume fax operation where it’s not unusual to send up to 100,000 faxes per day, each one going out to tens of thousands of prospective customers at a time.

Your fax broadcasting service can provide you with management information that you can relate to customer follow-up and sales. By doing this, you can get a pretty good handle on specific results of your fax broadcasting programs and where they are being most effective.

So, what are you waiting for? Don’t waste another day trying to manage your own fax broadcasting system. Your productivity and profits will take off when you begin to leverage your fax broadcasting time and let us do the dirty work.

High Impact Marketing at a Low Impact Cost

Commit to fax marketing. Marketing through fax broadcast is flexible, cost effective, and high impact. It allows you to easily drive traffic to your Web site, reach a broad geographic audience and stay in frequent contact with your customers and prospects. Fax marketing allows you to market your products and services at low cost and establish your expertise with your audience.

Use fax marketing for newsletters, new product announcements or to share your publicity success-the ideas are endless.

Remember, this is a marketing campaign. So be sure to think it through, develop an appropriate message, create a piece that reflects your brand, know your objectives, and make sure the information is valuable for your target market

You have 10 seconds to grab their attention!

Like any successful marketing literature, your fax marketing page needs a strong compelling headline to grab your customer’s attention quickly and inspire them to read the rest of your offer. If you don't, the fax will go in the waste paper!

Even on its way to the bin, faxes are still read. In fact this is when most marketing faxes ARE read.

The lesson is simple. Grab their attention, and grab it fast! If you have a page that is universally attractive to your targeted market your fax will generate enquiries and business almost instantly.

Target ALL of your prospective customers in one single go

If you are new to the internet or even the business world you will need to find affordable methods to generate you valuable business. Large volume fax number data is one of the most effective measures for ensuring the world knows about you and your products.

There are literally hundreds of different methods used to generate business for companies. But a lot of these can be on a hit and miss basis not only that a lot are very expensive. So imagine you try a television ad for instance: this seems to be a very good idea but after your advert has gone out you receive no business. This is where a business can either make or break.

Large volume fax number data is different, you are able to ensure that you target a set audience any where within the world and at an affordable rate you are able to send your message.

Large volume fax number data allows you to target all your prospective customers in one single go. Not only that with large volume fax number data you are almost ensured that at least one person within the company will read the fax.

Thats more than email can ever promise.

Include incentives in your fax broadcast

Include Incentives - Discount codes, coupons or other special "fax only" offers can make repeat customers more receptive to your broadcast fax marketing messages.

If, for example, your business serves a local market, inviting customers to redeem faxed coupons can bring in more business and help you measure the effectiveness of your latest fax campaign!

Currently playing in iTunes: Money In My Pocket by Dennis Brown :)

Switch to Fax Marketing Today

Fax broadcasting can have amazing benefits to your business. With more and more emails being deleted before even being read, businesses are again using the fax to communicate their marketing message with great success.

Just some of the major advantages about fax broadcasting are –

Potentially Huge Savings for Your Business

Once a company out-sources fax distribution, it can save lot of revenue as now it doesn’t need to waste money in buying paper or stationary to print or envelopes to address, or boxes to carry to the post office (the bare minimum pre-requisites for traditional mails).

The business can also save on the labour traditionally needed for a mass direct mailing.

Businesses doesn’t need to invest huge sums in buying fax servers; instead they can pass on the work to fax broadcasting services who own such high value machines and the ability to send a high volume of faxes in a short amount of time.

With a severe competition amongst fax broadcasting companies, fax bureau such as FaxBroadcasting.eu can offer fax prices from as low as 1p per succesful UK fax!

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